Fresh and Juicy
What We Love Now
BY IJfke Ridgley
After a morning of adventure at Haleakalā National Park, hiking the famed ʻĪao Valley, or catching some waves on Maui’s north shore, be sure to visit Maui Juice Co. This health store is a favorite on the island, offering fresh cold-pressed juices, health shots, and smoothies. It was founded during the COVID-19 pandemic and has a bright, welcoming storefront in Wailuku, a popular spot for locals searching for organic, refreshing treats or a healthy pick-me-up. The owner, Emry Wooten, hails from South Carolina and found a home in Maui with its blend of Southern hospitality, aloha spirit, and love for the land. Her journey into mindful eating began when she fell ill, leading her to travel to India, Thailand, and Indonesia to study Ayurvedic medicine and yoga. Inspired by her newfound knowledge and sense of well-being, she started Maui Juice Co. to promote a healthy lifestyle. The company's seasonal menu features ingredients from local Maui farms whenever possible, and if not, only certified organic from wholesalers. Don't miss out on Wooten’s favorite seasonal juice cleanses or the best-selling açaí bowls—hand-whipped fresh every morning with coconut water and organic fruits, topped with local fruit, house-toasted gluten-free granola, coconut, and raw local honey.
Maui Juice Co.; 50 North Market St., Wailuku; @mauijuiceco_